Which traditional craft community pioneered the 'Geographical Indication' brand protection strategy that became a model for cultural product marketing worldwide?

Cultural traditions and crafts have found new life in today's global marketplace. Artisans around the world are using innovative brand strategies to preserve their heritage while reaching modern consumers. This trivia question explores how one traditional craft community created a groundbreaking marketing approach that revolutionized their industry and became a case study in cultural brand preservation.

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Murano Glass artisans of Venice, Italy
Darjeeling Tea growers of West Bengal, India
Navajo weavers of the American Southwest
Kente cloth weavers of Ghana