Which retailer launched a highly successful 'Lunar New Year' collection in 2021 that avoided cultural stereotypes and instead focused on authentic traditions, resulting in a 300% sales increase compared to previous cultural collections?

In today's globalized marketplace, major retailers are increasingly incorporating cultural traditions and heritage into their product strategies. This approach not only honors diverse cultural expressions but also creates unique marketing opportunities and customer connections. Test your knowledge about how major retail brands have integrated cultural traditions into successful product launches and marketing campaigns.

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Nike, with their 'Year of the Ox' collection designed by Chinese artists featuring traditional paper-cutting techniques
H&M, with their 'Golden Fortune' line featuring traditional red and gold color schemes across all product categories
Target, with their 'Prosperity Market' home goods collection that incorporated feng shui principles into product design
Amazon, with their limited-edition marketplace featuring handcrafted items from Asian American small business owners