Which literary brand mascot was created by children's book illustrator Roger Duvoisin in 1957 and has since appeared on millions of books as the official ambassador for early reading?

The publishing industry has created some of the most recognizable brand mascots in marketing history. These characters often become cultural icons in their own right, representing major publishing houses, bookstore chains, and literary brands. This trivia question tests your knowledge of the connection between literary branding and the mascots that have helped define reader experiences for generations.

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Curious George (Houghton Mifflin)
Clifford the Big Red Dog (Scholastic)
Geronimo Stilton (Scholastic)
Sparky the Penguin (Random House/Beginner Books)