Which cosmetics pioneer first convinced department stores to sell makeup at dedicated counters with brand representatives in 1924, revolutionizing retail display and creating the modern cosmetics selling model?

In the history of retail, certain brand collaborations fundamentally changed how products were sold and experienced by consumers. Before the modern era of pop-up shops and limited-edition collections, one groundbreaking partnership in the early 20th century set the precedent for in-store brand experiences that we take for granted today. Test your knowledge of this retail history milestone that forever changed how cosmetics were sold in department stores.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Elizabeth Arden
Helena Rubinstein
Max Factor
Charles Revson (Revlon)