Which major pop culture company pioneered the 'plastic-free' packaging initiative in 2019 that eliminated plastic windows from their collectible figures, setting a new industry standard?

In recent years, major pop culture brands have been revolutionizing their packaging to address environmental concerns while maintaining their iconic brand identity. From limited edition collectibles to everyday products, sustainability initiatives have transformed how our favorite entertainment products reach consumers. Test your knowledge about these innovative eco-friendly packaging developments that have made headlines in the pop culture world!

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Funko Pop! with their 'Pop! Planet' line
Hasbro with their 'Plastic Free' packaging for Star Wars and Marvel figures
LEGO with their 'Sustainable Collectors' series
Disney with their 'EarthMagic' packaging initiative