Which pricing innovation, first widely implemented by Uber in 2011, fundamentally changed transportation economics and has since been adopted across multiple transportation segments?

The transportation industry has seen radical shifts in pricing strategies over the past decade. From surge pricing in rideshares to dynamic pricing in air travel, companies are constantly innovating ways to maximize revenue while balancing customer satisfaction. This trivia question focuses on a groundbreaking pricing approach that transformed how we think about transportation costs and accessibility.

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Dynamic surge pricing that automatically adjusts fares based on real-time demand and supply conditions
Subscription-based unlimited ride packages with tiered monthly pricing
Distance-based pricing algorithms that factor in traffic conditions and alternative route costs
Pre-negotiated fare contracts between transportation providers and corporate clients