Which retail company pioneered the concept of 'Endangered Species Chocolate' with packaging featuring wildlife conservation information and donating 10% of profits to conservation efforts?

Major conservation organizations often partner with retail brands to raise awareness and funds for wildlife protection. These collaborations have created some of the most recognizable and successful cause marketing campaigns in retail history. Test your knowledge about these powerful partnerships that have helped endangered species while creating distinctive product lines.

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The Endangered Species Chocolate Company (founded in 1993)
Godiva Chocolatier's 'Wildlife Collection'
Hershey's 'Planet Protectors' line
Lindt's 'Conservation Creations' series