Which mythological creature was used as the inspiration for Starbucks' loyalty program that revolutionized mobile payment integration in retail?

In the fascinating intersection of mythology and retail innovation, brands have increasingly drawn from ancient stories and folkloric symbols to create powerful customer loyalty programs and brand identities. This trivia question explores how one major company leveraged mythological symbolism in a groundbreaking customer loyalty program that revolutionized retail customer engagement strategies. Test your knowledge of how ancient stories influence modern retail innovations!

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• The Siren (mermaid) - representing the customer's journey through 'levels' of loyalty like a siren's call
• The Phoenix - representing customers 'rising' through tiers of rewards and rebirth of points
• The Dragon - representing the 'guarding' of accumulated rewards and benefits
• The Minotaur - representing the 'maze' of options customers navigate to earn rewards

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