Which retail partnership famously began in 1997, bringing high-end fashion designers to mass-market retail and pioneering the concept of 'masstige' (prestige for the masses)?

Strategic retail partnerships can revolutionize industries and create innovative customer experiences. These collaborations often blend complementary strengths to capture new market segments, enhance brand visibility, or develop groundbreaking products and services. Test your knowledge of these influential business alliances that have shaped modern retail landscapes and consumer expectations.

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Target and Michael Graves
Walmart and Versace
H&M and Karl Lagerfeld (first launched in 2004)
JCPenney and Sephora