Which game's marketing campaign featured an elaborate alternate reality game (ARG) called 'Human Element' that included mysterious websites, real-world scavenger hunts, and fictional corporations?

In 2013, one gaming company broke new ground with an innovative marketing approach that blurred the lines between virtual and reality. This campaign became legendary in the gaming industry for its immersive storytelling, creative use of multiple platforms, and the way it engaged players even before the game's release. Test your knowledge about this groundbreaking marketing strategy that changed how games are promoted!

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Halo 3's 'Believe' campaign
Watch Dogs' 'WeAreData' campaign
Cyberpunk 2077's 'Night City Wire' series
Quantum Break's 'Junction' transmedia campaign