Which major packaging innovation, introduced in 2009, reduced material use by 85% while increasing shipping efficiency by 60%, eventually inspiring similar sustainable designs across multiple industries?

Packaging innovations have transformed product marketing and sustainability efforts across industries. Beyond mere protection, packaging has evolved into a crucial element of brand identity, customer experience, and environmental responsibility. This trivia question explores a groundbreaking packaging innovation that changed an entire industry's approach to sustainability and consumer engagement.

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Amazon's Frustration-Free Packaging program
Coca-Cola's PlantBottle technology
Apple's removal of plastic film wrapping on iPhone boxes
Procter & Gamble's compressed detergent bottles