Which company was the first to successfully trademark a specific color as part of its brand identity, winning a landmark Supreme Court case in 1995?

In the world of brand recognition, color psychology plays a pivotal role in how we perceive and remember companies. Some color choices have become so iconic that they've transformed into intellectual property, allowing brands to own specific color associations in their industries. This trivia question explores one of the most famous cases where a company successfully defended its distinctive color as a trademarked asset, setting a precedent in branding history.

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Tiffany & Co. (robin's egg blue)
Qualitex (green-gold dry cleaning press pads)
T-Mobile (magenta)
UPS (Pullman brown)