Which company holds the Guinness World Record for the 'Largest Augmented Reality Product Launch' event, with over 30,000 simultaneous AR users in 2019?

Product launches can make history beyond just sales figures! Companies often attempt to break world records during major launches to generate buzz and media coverage. From the largest unboxing events to the most expensive launch parties, brands have pushed boundaries to earn a spot in the Guinness World Records. Test your knowledge about these record-breaking product launches that captured global attention and secured their place in marketing history.

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