Which celebrity pioneered the modern celebrity fragrance industry in 1987, creating a business model that countless stars have since followed?

Throughout history, celebrities have ventured beyond their primary careers to create powerful personal brands and product empires. Some have revolutionized entire industries with their marketing approaches and brand strategies. This trivia question explores a pivotal moment in celebrity brand history that changed how famous personalities leverage their influence in the product marketplace.

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• Elizabeth Taylor with 'Passion'
• Michael Jordan with 'Flight'
• Madonna with 'Truth or Dare'
• Paul Newman with 'Blue Eyes'

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