Which major transportation company pioneered the company-owned store model for vehicle sales, challenging the traditional dealership system and leading to legal battles in multiple U.S. states?

The automotive retail landscape has been transformed by direct-to-consumer models that bypass traditional dealerships. One company pioneered a revolutionary retail approach that has since influenced how many transportation companies sell their products. Test your knowledge about this significant retail innovation that challenged century-old distribution models and created a new paradigm for how vehicles are marketed and sold to consumers.

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Tesla
Rivian
Lucid Motors
BYD Auto