Which 1982 film featured a groundbreaking product placement that reportedly increased the featured candy's sales by 65%, establishing it as one of the first major successful product placements in cinema history?

Product placement in movies and TV shows has become a massive marketing strategy in pop culture, with brands paying millions for their products to appear on screen. But this practice wasn't always so common or sophisticated. Test your knowledge about the evolution of this influential marketing technique that has shaped both entertainment and consumer behavior for decades.

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• E.T. the Extra-Terrestrial (Reese's Pieces)
• Rocky III (Nike shoes)
• Tootsie (Coca-Cola)
• Blade Runner (Atari)

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