Which 1982 film is widely credited with revolutionizing product placement in cinema after a certain candy's featured placement reportedly increased its sales by 65%?

Product placement has become a massive revenue stream for film and television productions, with brands paying millions to feature their products on screen. This sophisticated marketing technique has evolved from simple appearances to complex narrative integrations that can significantly influence consumer behavior. Test your knowledge about the history of this influential practice that bridges retail partnerships and entertainment!

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• E.T. the Extra-Terrestrial (featuring Reese's Pieces)
• Tootsie (featuring Coca-Cola)
• Rocky III (featuring Nike)
• Blade Runner (featuring Atari)

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