Which major sports retailer was the first to widely implement in-store 'test zones' allowing customers to try equipment (like basketball courts, running tracks, and climbing walls) before purchasing?

The sporting goods retail landscape has evolved dramatically in recent years, with brands implementing innovative store concepts to enhance the customer experience. This trivia question tests your knowledge about a pioneering retail concept that revolutionized how consumers interact with sports products before purchase. Many major sports retailers have since adopted similar approaches, but one company led the way with this game-changing store feature.

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Nike
Decathlon
Dick's Sporting Goods
Under Armour