Which high-speed rail service underwent a complete brand transformation in 2007, changing its name from 'InterCityExpress' to its current globally recognized brand identity?

High-speed rail systems have transformed transportation worldwide, but they also represent fascinating case studies in brand evolution and corporate history. From design philosophies to marketing campaigns, these transportation giants have crafted unique brand identities that often reflect the cultural values of their home countries. Test your knowledge about the branding history of these revolutionary transportation systems that have changed how we move between cities.

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France's TGV (Train à Grande Vitesse)
Japan's Shinkansen
Italy's Frecciarossa
Germany's ICE (InterCity Express)