Which sports retailer was the first to introduce in-store testing zones where customers could try athletic shoes on actual sports surfaces (basketball courts, running tracks, etc.) before purchasing?

The sporting goods retail landscape has transformed dramatically over the years, with certain companies pioneering revolutionary approaches to product design and customer experience. Test your knowledge about a groundbreaking retail innovation that changed how athletes shop for performance gear and created a new standard in the sports retail industry.

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Nike Town
Adidas Performance Center
Dick's Sporting Goods
Foot Locker