Which celebrity pioneered one of the first mainstream zero-waste beauty product lines with completely plastic-free packaging that influenced major industry changes?

Many celebrities have leveraged their fame to launch sustainable product lines and initiatives, often transforming entire market segments with their influence. These star-powered sustainability efforts have created new business models and consumer awareness around eco-friendly products. Test your knowledge of which famous figures have made the biggest impact in the sustainable product space with this trivia question!

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Emma Watson with her Beauty and Being line launched in 2017
Leonardo DiCaprio with his Earth First skincare collection in 2019
Gwyneth Paltrow with Goop's Conscious Beauty series in 2018
Jessica Alba with Honest Beauty's Green Revolution products in 2020