Which celebrity endorsement deal is credited with saving a major athletic brand from bankruptcy in the 1980s, revolutionizing sneaker marketing and creating a billion-dollar product line?

Celebrity endorsements have been a cornerstone of product advertising for decades. When famous people lend their image and credibility to brands, it can dramatically influence consumer behavior and brand perception. This trivia question tests your knowledge of how celebrity partnerships have shaped some of the most successful advertising campaigns in retail history.

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Michael Jordan's partnership with Nike (Air Jordan)
Shaquille O'Neal's partnership with Reebok (Shaq Attaq)
Magic Johnson's partnership with Converse (Weapon)
Larry Bird's partnership with Adidas (Rivalry)