Which gaming company pioneered the first successful virtual marketplace that allowed players to sell real-world branded products through their in-game avatars, leading to over $100 million in actual retail sales by 2022?

The intersection of gaming and retail has created groundbreaking augmented reality experiences that transform how consumers interact with products. Major gaming platforms have increasingly become virtual shopping destinations, with brands creating immersive experiences inside popular game worlds. Test your knowledge about this evolving retail frontier where virtual worlds and shopping collide!

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Epic Games (Fortnite)
Roblox Corporation
Mojang Studios (Minecraft)
Sony Interactive Entertainment