Which ticketing technology innovation fundamentally transformed performing arts venue operations in the 2010s by reducing scalping and creating a more secure marketplace?

The performing arts industry has embraced innovative technologies to enhance audience experiences and streamline operations. From digital ticketing systems to immersive production technologies, tech advancements have revolutionized how performances are created, marketed, and experienced. This trivia question focuses on a significant retail technology advancement that transformed how performing arts venues manage their customer experience. Test your knowledge about the intersection of technology and the business side of performing arts!

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Dynamic pricing algorithms that adjust ticket prices based on demand
Mobile-only digital tickets with rotating barcodes that change every 15 seconds
Blockchain-based ticketing systems with NFT authentication
Biometric entry systems using facial recognition for admission