Which innovative ticket sales model, first adopted by Broadway theaters in 2007, uses algorithm-based dynamic pricing to sell last-minute unsold seats at deeply discounted prices?

The performing arts world has embraced technological innovations to enhance audience experiences and boost ticket sales. From dynamic pricing models to immersive digital marketing campaigns, theaters and performance venues have revolutionized how they connect with audiences. Test your knowledge about a groundbreaking ticketing innovation that changed how performing arts venues approach unsold inventory.

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