Which famous author opened an independent bookstore called 'Books & Co.' in 1997 that pioneered the 'author-as-retailer' model and influenced modern bookstore design?

Many famous authors have influenced retail brand development in unexpected ways. From bookstore chains named after literary works to publishing houses that revolutionized retail strategies in literature, the connection between authors and retail innovation runs deep. Test your knowledge about how literary figures have shaped retail brand management and development throughout history.

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Ann Patchett
Stephen King
J.K. Rowling
Toni Morrison