Which celebrity created a billion-dollar beauty brand by identifying a gap in the market for inclusive makeup shades that cater to a wide range of skin tones?

Many celebrities have ventured beyond their primary careers to create innovative products and brands. Some have revolutionized entire market segments with their unexpected contributions to product development. This trivia question explores how famous personalities have influenced product innovation by creating or transforming consumer goods that reflect their personal brand identity while addressing market gaps.

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Rihanna with Fenty Beauty
Kylie Jenner with Kylie Cosmetics
Lady Gaga with Haus Laboratories
Jessica Alba with Honest Beauty