Which major coffee company deliberately chose its logo based on ancient maritime mythology to evoke themes of adventure and discovery in its brand storytelling?

Throughout history, mythology and folklore have provided powerful narrative frameworks that continue to influence modern brand storytelling. Companies often leverage archetypal characters, hero's journeys, and symbolic elements from ancient myths to create compelling brand identities that resonate with consumers on a subconscious level. This trivia question explores how one major company has successfully incorporated mythological symbolism into its brand identity, creating one of the most recognizable logos in the world.

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Starbucks, featuring a twin-tailed siren/mermaid from Greek mythology
Peet's Coffee, featuring Prometheus bringing fire (coffee) to humanity
Dunkin', featuring the Roman goddess Aurora who brought the morning dawn
Costa Coffee, featuring Poseidon's trident symbolizing strength across oceans