Which advertising technique was first pioneered by Steven Spielberg's 'A.I. Artificial Intelligence' (2001) that created an interactive narrative experience across multiple websites?

The film and television industry has revolutionized its marketing strategies over decades. From simple newspaper ads to sophisticated digital campaigns, the way studios advertise upcoming releases has dramatically changed. This trivia question explores an innovative advertising technique that transformed how movie studios create audience anticipation and engagement.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Alternate Reality Game (ARG) marketing
Social media influencer campaigns
Dynamic QR code billboard advertising
User-generated content contests