Which famous author pioneered an early book subscription service in the 1700s that revolutionized publishing by making literature more accessible to middle-class readers?

The world of literature and retail have intersected in fascinating ways throughout history. Many renowned authors have ventured into retail innovation, creating unique bookstore concepts, subscription services, or retail experiences that transformed how we consume literature. This trivia tests your knowledge of famous literary figures who made significant contributions to retail innovation in the publishing and bookselling industry.

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Samuel Johnson
Jonathan Swift
Alexander Pope
Daniel Defoe