In which country did Starbucks open its first store outside of North America in 1996, marking the beginning of its international expansion strategy?

Starbucks has become one of the most recognizable retail brands globally, with an impressive international expansion strategy that carefully considers geographic and cultural factors. The coffee giant's approach to global market penetration demonstrates how retailers must adapt their branding, store design, and product offerings to suit different geographic regions while maintaining brand consistency. Test your knowledge about Starbucks' geographic retail strategy!

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