Which famous museum pioneered the 'continuous flow' visitor experience with a spiral ramp design that fundamentally changed how visitors interact with exhibition spaces?

In architecture, creating exceptional customer experiences often means designing spaces that guide visitors through a predetermined journey. Some of the world's most famous museums and cultural institutions have pioneered approaches that have since been adopted in retail and commercial spaces. Test your knowledge about how architectural design influences visitor experience and flow in iconic buildings.

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The Solomon R. Guggenheim Museum in New York
The Louvre Museum in Paris
The Museum of Modern Art (MoMA) in New York
The Tate Modern in London