Which celebrity's partnership with Puma in 2014 completely revitalized the brand's packaging design and retail strategy, helping transform it from a struggling athletic wear company to a fashion powerhouse?

Celebrity endorsements have revolutionized retail marketing strategies throughout history. When stars align with brands, they often influence packaging design, retail promotions, and overall brand identity. This trivia question explores a famous transformation in retail branding history where a celebrity's influence completely revitalized a declining product line. Test your knowledge about this iconic retail turnaround story!

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Rihanna
Kanye West
Beyoncé
Pharrell Williams