Which endangered species was specifically chosen as WWF's logo in 1961 because it would create a strong black and white symbol that would be inexpensive to print?

The natural world has long been a source of powerful imagery in product advertising. Animals and natural elements often serve as brand mascots, symbolizing qualities companies want associated with their products. From strength and reliability to purity and sustainability, these natural world brand ambassadors create lasting impressions on consumers. Test your knowledge about these iconic natural world brand connections!

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