Which major entertainment franchise pioneered the first widely successful retail AR app that allowed fans to scan products in-store to unlock exclusive digital content and experiences?

Augmented Reality (AR) has dramatically transformed how consumers interact with products and entertainment in the pop culture space. From virtual try-ons to immersive fan experiences, AR bridges the gap between digital content and physical reality. This trivia tests your knowledge of a groundbreaking AR retail innovation that changed how fans engage with one of the biggest entertainment franchises of our time.

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Star Wars: Force Friday campaigns (with 'Find the Force' AR experience)
Marvel's Avengers AR Initiative (with 'Assemble AR' technology)
Harry Potter: Wizards Unite retail integration program
Pokémon GO Shop Scanner (with exclusive in-game item unlocks)