Which luxury fashion brand appointed master kimono artisans as brand ambassadors in 2018, establishing a program to preserve traditional Japanese textile techniques?

Throughout history, many brands have appointed cultural practitioners and artisans as brand ambassadors to promote authentic cultural traditions while marketing their products. These partnerships often help preserve endangered cultural practices, support traditional artisan communities, and bring awareness to cultural heritage. Test your knowledge about these unique brand ambassador relationships that bridge commercial interests with cultural preservation.

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Louis Vuitton
Hermès
Chanel
Loro Piana