Which celebrity entrepreneur pioneered the 'try before you buy' home try-on model that revolutionized eyewear retail before it became an industry standard?

Celebrity-founded retail brands have become a major force in the industry, with famous personalities leveraging their influence to create innovative shopping experiences and product lines. Some have gone beyond simple endorsements to create truly revolutionary retail concepts that changed industry standards. Test your knowledge about how these famous entrepreneurs have disrupted traditional retail with their innovative approaches to branding, customer experience, and marketing.

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Rihanna with Fenty Beauty
Neil Blumenthal of Warby Parker
Gwyneth Paltrow with Goop
Jessica Alba with The Honest Company