Which gaming company pioneered the use of animated short films as a storytelling medium to build character backstories outside of the actual gameplay?

Test your knowledge about how major gaming companies have used brand storytelling to create immersive worlds that extend far beyond their games. The most successful gaming franchises don't just sell games—they create universes with rich lore, compelling characters, and narratives that engage players across multiple media formats. How well do you understand these transmedia storytelling strategies that have transformed simple games into cultural phenomena?

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Blizzard Entertainment with their Overwatch cinematics
Electronic Arts with their FIFA story mode cutscenes
Nintendo with their Legend of Zelda timeline videos
Sony with their God of War documentary series