Which famous brand slogan was originally created for a completely different product before being repurposed for the item that made it iconic?

Product slogans can become cultural touchstones and define a brand for generations. But did you know that many famous slogans underwent significant transformations before becoming the iconic phrases we know today? This trivia tests your knowledge about the evolution of memorable brand slogans that captured the zeitgeist and influenced pop culture. Can you identify which well-known slogan took an unexpected turn during its development?

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Nike's 'Just Do It' was originally created for a workout equipment line before being applied to shoes
Apple's 'Think Different' was first developed for IBM but rejected before Apple adopted it
De Beers' 'A Diamond is Forever' was initially crafted for a luxury watch campaign
McDonald's 'I'm Lovin' It' was first used for a Coca-Cola summer promotion