Which streaming service first disrupted Hollywood's traditional model by releasing all episodes of an original series simultaneously, popularizing the 'binge-watching' trend?

The film and television industry has undergone massive transformation with the rise of streaming platforms. These services have not only changed how content is distributed but have revolutionized production models, marketing strategies, and viewer engagement. This trivia question focuses on a significant product launch that disrupted traditional distribution channels and altered the entertainment landscape.

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Netflix with 'House of Cards' (2013)
Hulu with 'The Handmaid's Tale' (2017)
Amazon Prime with 'Transparent' (2014)
HBO Go with 'Game of Thrones' (2011)