Which strategic rebranding decision helped save the Hubble Space Telescope's public image and funding after its initially flawed mirror was discovered in 1990?

The Hubble Space Telescope is not just a scientific instrument but also one of astronomy's most recognizable brands. Its images have captivated the public and transformed our understanding of the universe. Behind this scientific achievement lies a fascinating story of brand identity development and public engagement that turned a technical mission into a household name. Test your knowledge about how this astronomical tool became a cultural icon!

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NASA rebranded it as the 'Deep Space Explorer' to distance it from early failures
They released the 'Pillars of Creation' image showing success after mirror correction, creating a powerful visual brand identity
The telescope was temporarily rebranded as 'Galileo 2' to connect it with historical scientific achievements
NASA hired a celebrity spokesperson to become the 'face' of Hubble in all public communications