Which celebrity's personal story-driven marketing campaign resulted in a 500% sales increase for their alcohol brand within just two years of launch?

Brand storytelling has become a powerful marketing strategy, especially when leveraging the influence of celebrities. Famous personalities often create compelling narratives around products that resonate with consumers on an emotional level. This trivia question tests your knowledge about one of the most successful celebrity brand storytelling campaigns in recent history that transformed a traditional product category.

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George Clooney with Casamigos Tequila
Ryan Reynolds with Aviation Gin
Dwayne 'The Rock' Johnson with Teremana Tequila
Kendall Jenner with 818 Tequila