Which famous entrepreneur launched a retail loyalty program that used AI to analyze purchase patterns and create personalized recommendations, increasing customer retention by 40%?

Many celebrities have ventured beyond entertainment into retail businesses, with some pioneering innovative customer loyalty programs that transformed how brands engage with consumers. These programs often blend the star's personal brand with cutting-edge retention strategies. Test your knowledge about which famous personality revolutionized customer loyalty in their retail empire!

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• Rihanna with her Fenty Beauty 'Navy' loyalty program
• Gwyneth Paltrow's Goop 'Perks' tiered membership system
• Jessica Alba's Honest Company 'Honest Rewards' program
• Kate Hudson's Fabletics 'VIP' subscription model

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