Which company introduced the first modern customer loyalty program in 1981 that revolutionized retail by offering 'frequent flyer miles' and inspired countless other industries to develop similar reward systems?

Throughout history, retailers have sought ways to encourage repeat business. Customer loyalty programs have evolved dramatically from their humble beginnings to today's sophisticated digital systems. This poll tests your knowledge about a pivotal moment in retail history that fundamentally changed how businesses approach customer retention and rewards. Do you know which company pioneered one of the first widely successful loyalty programs that would influence retail strategy for decades to come?

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American Airlines
S&H Green Stamps
American Express
Sears Roebuck