Which streaming service first launched a comprehensive retail store in 2021 featuring exclusive merchandise collections tied directly to their original content?

The entertainment industry has been transformed by streaming platforms that have evolved into major retail ecosystems. These companies don't just offer content - they've become massive merchandising empires with exclusive products, partnerships, and customer loyalty programs that leverage pop culture IP. Test your knowledge about how these entertainment giants have revolutionized retail engagement through their streaming platforms!

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Netflix.shop, featuring collections from Stranger Things, Squid Game, and Bridgerton
Disney+ Store, featuring collections from The Mandalorian, Wandavision, and Loki
HBO Max Marketplace, featuring collections from Game of Thrones, Euphoria, and Succession
Amazon Prime Video Store, featuring collections from The Boys, The Rings of Power, and The Marvelous Mrs. Maisel