Which invention is credited with launching the first modern digital subscription service, fundamentally changing how consumers access media content?

The subscription business model has transformed how consumers access products and services across industries. From software to entertainment, personal care to food delivery, this recurring payment model has become a cornerstone of modern commerce. Test your knowledge about the history and evolution of subscription services that have changed consumer behavior and created predictable revenue streams for companies worldwide.

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Netflix DVD-by-mail subscription (1999)
Apple iTunes Music Store (2003)
Salesforce.com's Software-as-a-Service model (1999)
Amazon Prime membership program (2005)