Which retailer is credited with pioneering the first true omnichannel retail strategy in 1999, allowing customers to buy online and pick up in-store (BOPIS)?

Before smartphones and e-commerce became ubiquitous, retail companies were already experimenting with ways to bridge physical and digital shopping experiences. The concept of omnichannel retail has a fascinating history that reveals how companies adapted to changing consumer behaviors and technological innovations. Test your knowledge about the early pioneers who laid the groundwork for today's seamless shopping experiences across multiple channels.

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Sears with its 'Shop at Sears, Pick at Store' program
Best Buy with its 'Express Pickup' service
REI with its 'Shop Online, Pickup Anywhere' initiative
Circuit City with its 'BOPIS' (Buy Online, Pick-up In Store) service, a term they coined