Which athlete was the first to have a signature basketball shoe that included their name in the product title and went on to build a billion-dollar brand?

Signature shoes have become a cornerstone of sports marketing and athlete endorsements. These products not only represent the athlete's personal brand but often introduce revolutionary technologies and designs that change the industry. This trivia question explores a pivotal moment in signature footwear history that transformed how athletic brands approached player endorsements and product development. Test your knowledge of this landmark product endorsement that changed sports retail forever!

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