Which ancient civilization invented the world's first retail loyalty program, using clay tokens that customers could collect and redeem for discounts on future purchases?

Before modern shopping malls and online marketplaces, ancient civilizations developed sophisticated trading systems and consumer products. From Mesopotamian market stalls to Roman shopping complexes, retail innovation has ancient roots. This trivia explores how our ancestors developed, branded, and marketed consumer goods in ways that would influence commerce for millennia to come.

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