Which outdoor apparel company made headlines in 2011 with its "Don't Buy This Jacket" Black Friday campaign, encouraging consumers to consider the environmental impact of their purchases?

The natural and organic products industry has exploded in recent years, with many companies adopting environmental causes and conservation efforts as part of their brand identity. How well do you know the strategic positioning of major eco-friendly brands? This poll tests your knowledge about a famous conservation partnership that made headlines in the sustainable products space.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Patagonia
The North Face
REI
Columbia Sportswear